6 Mobile Marketing Trends You Can’t Miss On In 2023

Written by Nikhil

In 2022, mobile-first marketing was considered as a major element of all campaign strategies. More customers than ever turned to mobile applications, interactive social media feeds, and immersive technologies to get their online satisfaction as the number of smartphone users […]


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Benefits Of Utilising Mobile Marketing Properly For Business

Written by Aishna Ohri

Have a look into spectacular ways Mobile Marketing can grow your business. For those who are looking into how they can grow their business using mobile marketing it’s important to have a robust mobile marketing strategy and a tool like […]

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5 Best Practices To Make Your App Name Work In 2023

Written by Nikhil

According to marketers, the application OR app name is intended to trigger a brand emotion in the customer’s heart and leave it in their memory by a specific label, making application naming a crucial component of its branding. The app […]

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Automation Tools Help In Work Life Balance & Upscaling Business

Written by Aishna Ohri

Exhaustive Online Automation Tools for your business in the present world can be a good step towards your business growth. It’s a universal desire of every businessman to scale their business in a rapid and cost- effective way. All it […]

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Secure Your Apps : A Complete Checklist For App Security

Written by Nikhil

In the world of technology, having a mobile in hand is the norm. Mobile devices are more frequently used than desktops or laptops. Smartphones carry a lot of sensitive information, including financial and personal data. Thus, they have become a […]

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Should apps be using Incentivized Advertising as a Mobile Marketing Strategy?

Written by Barkha Gaur

A quick look into gaming apps will show you SDK from networks offering incentivized ads as a monetization method. Incentivized ads or as they are more commonly known, rewarded ads use a value exchange disposition where the end-user gets something […]

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Finance Apps in APAC need An Effective Attribution Tracking Solution, Here’s Why.

Written by udit verma

With people being dependent on their phones for the smallest of the utilities, the demand for finance apps in the APAC region, in addition to OTT platforms and e-commerce websites, has been on a constant rise. Many people now do […]

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IDFA dead or not? What are the changes in IOS 14.5?

Written by udit verma

With the spiking rise in privacy concerns and bombarding advertising promotions based on data accumulation, customers are becoming alarmed about their information’s safety. Apple is one company that took the initiative and altered its privacy policy with proactive indicators. The […]

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7 Proven Mobile App Marketing Hacks to Improve Customer Engagement

Written by Mukul Kaushik

 Finally, your app is done and it’s time to launch it into the universe of Google Play and App Store! For every development team, this is truly the most exciting moment that combines hundreds of hours of hard work, but […]

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8 Essentials to Stand Out with a Mobile Content Marketing Strategy

Written by Mukul Kaushik

It’s no secret that mobile devices have taken over dominance in the domain of web searches. The majority of people use mobile devices such as smartphones or tablets to get things done online. To be exact, Statista reports that in 2018. 52.2% of […]

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