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To track your performance with a particular advertiser you need to share your img/iframe pixel if you want to use pixel tracking as the primary method to tracking. The tracking pixel can simply be placed on the advertisers thank you page or landing page. As both the image pixel & the IFrame pixel are more or less the same, so based on the different advertiser requirements you can simply share the pixel with the advertiser. We at Trackier support both Iframe pixel tracking & Image pixel tracking.
Important To Note: The image pixel & the IFrame pixel are primarily are used when the partners are directly working with the advertisers & the advertiser is not using a tracking solution. Also, pixel tracking is not used in CPI Campaigns.
Trackier supports 2 levels of pixel tracking
Important To Note:
The conversion tracking method can be changed at any point of time Https Iframe/Image pixel.
While creating a campaign you will get an option to select pixel tracking & if the campaign is fetched by the use of API or already created then you can change the details as shown in the below image.
After setting the conversion method is set as IFrame/Image Pixel then you can simply follow the following steps to setup integration on the Advertiser End.
The default conversion can be any value you choose, it completely depends on the kind of campaign you are running. It can be Registration, Purchase, etc. Checkout the example below to learn more:
Let’s say you are running a CPS campaign. In that the default attributes to track will be
Pixel for default conversion will be
This will be your pixel for Registration and it will be placed on Registration Thank you page.
Important To Note:
Pixel for goal conversion tracking
Instructions To Follow:
The same way you can generate Multiple event postbacks and share with advertisers based on the conversion that you want to track.
Check the list of parameters which you can pass in the advertiser postback
Here you need to share the pixel generated for default and goal with the advertiser, you need to make sure pixel is placed as intended.
In case of any doubt, you can checkout our article on the helpdesk or connect with us at [email protected]