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If you are amongst these people( affiliates, advertisers or an ad agency) who is ready to track their activities of the app via technology like Appattibution.io or a person who is just keen to know about Android Attribution SDK for future. Then you are at right place to understand it. And, luckily, you do not need any prior knowledge about it to perceive as I will briefly explain to you about the Android Attribution Analytics. So let me start by giving you the description of Android Attribution SDK. After that ‘Why is it needed?’ and ‘How to Choose the best Android Attribution SDK?’ will be answered by me as you will scroll down…
Android Attribution SDK is the Software Development Kit(SDK) built for Performance Marketers to let them measure the App Installs, Event tracking, Source tracking and Paid ads campaigns’ tracking for enhancing their Performance.
Got that? No yet? See what happens is that Performance Tracking is the necessity in today’s Marketing world as it is said if you can’t measure it- you can’t manage it. Right? And, tracking campaigns via a website is not a big task, you can merely do that by using cookies, through UTM or vNative, Hasoffers and getCake like premium tracking software. But this is not the same case in Android Applications. You cannot rely on cookies to do the same work for you, therefore you need something better to make Applications behaviour traceable. That’s why SDKs are required to do the App installs tracking, events tracking, paid advertising clicks tracking in apps and much more. That was the about the definition and need of Android Analytics SDK. But how to choose the best Android Analytics Attribution??? This is what will be told to you NOW!
When there are so many SDKs, we all get stuck on some questions like : Which Android SDKs should I choose? Will that provider is reliable? Will it work as per the requirement? Or, What is the ultimate SDK that Competitors must be using? If you have ever thought of that, then it won’t be continued… Yeah! Because I’m going to suggest you the 7 things that need to be on your checklist while choosing your SDK- which will henceforth accelerate your performance tracking drastically.
If you consider Convertibility, Pricing, Stability, Light, Proficient, Deep Linking and Support before selecting any SDK, then you would easily choose the Best Android Attribution SDK for sure.
If you have any queries or suggestions regarding this article, tell me in the comment, I would love to hear that from you.