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Everything You Need To Know About In-Game Mobile Advertising
Written byWhat Is In-Game Mobile Advertising? In-game mobile advertising is a monetization strategy that game inventors use to boost their game’s profit. Game developers earn money and get paid by showing mobile game advertisements to their users. A maturity of gamers […]
Read MoreWhat You Should Be Looking For In Mobile Marketing Platform?
Written byMobile Marketing Platform (MMP) is a term utilized for software solutions that are meticulously designed to work with and optimize mobile marketing campaigns and communicate accordingly. MMPs are primarily mobile-centric software, that excels in core abilities like real-time communication and […]
Read MoreWhat are Data Clean Rooms and why do you need them?
Written byData Clean Rooms is one of the most talked-about topics in the marketing, analytics, and advertising industries. As Google has given up support for third-party cookies from Chrome and joined Apple(Safari) and Mozilla(Firefox) in their odyssey of a cookieless world, […]
Read MoreHow Does Universal Link And App Link Help You Boost ROI?
Written byTechnical and marketing teams are much of the time confounded by the idea of Apple Universal Links and Android App Links and how they connect with deep linking. So what are Universal Links and App Links? Basically, Universal Links and […]
Read MoreHow is click injection affecting your app and why you should be worried about it?
Written byWith the growth of the mobile app ecosystem, the frauds committed to boosting install numbers are becoming more sophisticated by the day. Mobile app marketers need to be aware of one such growing methodology, the click injection, to protect their […]
Read MoreShould apps be using Incentivized Advertising as a Mobile Marketing Strategy?
Written byA quick look into gaming apps will show you SDK from networks offering incentivized ads as a monetization method. Incentivized ads or as they are more commonly known, rewarded ads use a value exchange disposition where the end-user gets something […]
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