Crypto Exchange Apps: How to Market Your Crypto Exchange App
Cryptocurrency has gained tremendous popularity in the last decade and right now, it is revolutionizing the entire Fintech World by introducing Crypto Exchange Apps. The total global market capitalization of all cryptocurrencies as of May 2022 totals $1.28 trillion, which […]Read More
Sportsbooks: Everything you need to know on Sports Betting
Sports betting has been going on for ages. People have been placing bets as long as sports have existed. The reasons for betting on sports are always the same; it is fun and there’s a chance of winning a lot of […]Read More
What are Data Clean Rooms and why do you need them?
Data Clean Rooms is one of the most talked-about topics in the marketing, analytics, and advertising industries. As Google has given up support for third-party cookies from Chrome and joined Apple(Safari) and Mozilla(Firefox) in their odyssey of a cookieless world, […]Read More
Top Affiliate Marketing Conferences & Events 2021/2022
The affiliate marketing industry requires presence at conferences and events if one wants to succeed. It is simply the best way for publishers, affiliate managers, CEOs of their own networks, and solution providers to connect with partners and establish influence […]Read More
How is click injection affecting your app and why you should be worried about it?
With the growth of the mobile app ecosystem, the frauds committed to boosting install numbers are becoming more sophisticated by the day. Mobile app marketers need to be aware of one such growing methodology, the click injection, to protect their […]Read More
Should apps be using Incentivized Advertising as a Mobile Marketing Strategy?
A quick look into gaming apps will show you SDK from networks offering incentivized ads as a monetization method. Incentivized ads or as they are more commonly known, rewarded ads use a value exchange disposition where the end-user gets something […]Read More
Data Never Matches: Addressing The Discrepancies between Mobile Marketing Platforms and App Stores
Before we dive deep into the reasons for the difference in the data from the Analytics Platform (Google Play Store or App Store) and Mobile Marketing Platforms (trackers), let me first assure you that this dissimilarity is completely normal. However, […]Read More
Introducing Trackier’s Mobile Marketing Platform
Over 5 years ago Trackier started its Ad-tech journey with our Performance Marketing Software. After gaining much success, we started recognizing an emerging need in the mobile industry as well. With the app economy accelerating in the last few years, […]Read More